News → Past Events
Tourism Marketing Indaba - Tactics for Engaging the Modern Traveller
27 August 2017, Johannesburg, Gauteng
Digital technologies have transformed modern travel shopping. As a hotel marketer, you need to adapt in order to stay relevant.
At Tourism Marketing Indaba 2017 held at the beautiful Fairway Hotel, Spa and Golf Resort, Guerilla Marketing hosted a definitive marketing bootcamp demonstrating the best practices that drive revenue growth via direct bookings. Fascinating, exciting and clearly the way to go in our fast-changing mode of operating.
Lorraine gave a talk on "Climate Change and Tourism in Africa" and how the tourism industry needs to prepare and adapt to stay ahead of potentially disruptive events.
_165_83_80_news-tourism-marketing-indaba-tactics-for-engaging-the-modern-traveller-joh_37635_feature_tb.png)
_165_93_80_news-tourism-marketing-indaba-tactics-for-engaging-the-modern-traveller-joh_37636_feature_tb.png)
_165_93_80_news-tourism-marketing-indaba-tactics-for-engaging-the-modern-traveller-joh_37637_feature_tb.png)
_165_93_80_news-tourism-marketing-indaba-tactics-for-engaging-the-modern-traveller-joh_37638_feature_tb.png)
