The Rug Store

Company profile

Welcome to The Rug Store.  Your home of fashionable living.

We are an exclusive importer and distributor of high quality Indian rugs and soft furnishings to the South African and broader African markets.  We provide designers, retailers and end-users with unique hand made products using the very best raw materials available, and we back this up with a passion for service and reliability.

Our designs are largely contemporary in style and span a wide range of colours, patterns, textures and sizes. We focus on fresh, on-trend products to suit all types of installations, including individual homes, hotels and hospitality, as well as corporate offices. Our products have been carefully chosen to provide curated options for every lifestyle and budget.

We carry a large range of showcased products in South Africa, as well as extensive ‘in-stock’ inventory in India. This enables rapid turnaround and delivery times, and ongoing continuity of product.

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Selected Products


  • National
  • Outside South Africa


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