Midas Earthcote

Company profile

The Earthcote philosophy is about using surface interest to enhance your environment. We create paint and coatings for walls, floors and work areas that help to define the architectural personality of the spaces you inhabit. We are constantly evolving our selection of finishes, to inspire architects and delight people who love their homes.

We are particularly proud of recent technological improvements in our colourant systems at Midas Earthcote. Within the Freeworld Coatings Group we have found new ways of producing excellent, high quality colourants that contain NO GLYCOL, an ingredient traditionally used in most paint colourant systems and has been proven to be one of the most environmentally unsound constituents in paint. Our unique product solutions and our long-standing relationships with major paint contractors and other leaders in the construction industry have resulted in our company being considered for - and winning - numerous big build contracts. These include, amongst others, Cape Town's Green Point Stadium currently under construction for the FIFA 2010 World Cup, CTICC, Convention Towers, Polokwane stadium, Cape Grace Hotel, Fancourt Golf Estate and several major commercial and leisure projects in Africa, Dubai and Mauritius.

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